Wednesday, April 12, 2017

For the Customer's Sake, Get out of Your Own Way




By now, everyone has heard about the horrendous treatment of the United Airlines passenger. The reason for this unfortunate incident is simple.  United penalized their customer!  Overbooking flights, and expecting passengers to reschedule their trip is absurd.  Yet, it is standard practice in the industry. Even worse, the passengers were given the boot to make room for United employees. C'mon man!

To say United failed to properly resolve the matter is a huge understatement.  Sadly, this was destined to occur.  At no point does it seem anyone within the company made a decision that was customer focused. The practice of overbooking, and removing customers is an executive decision.  If this is what leadership thinks of customer experience... I'll leave that alone! The attendants are simply following company policy.  However, this doesn't absolve them. They could have been more empathetic. But let me be clear, this is not their burden to bare alone.

Per the CEO, "This is an upsetting event to all of us here at United. I apologize for having to re-accommodate these customers." According to United, 're-accommodation' of passengers is based on criteria such as fare type and check in time. Yet another misstep!

This leads to me wonder why an apology was offered. United is aware this practice upsets customers but, they aren't willing to change it. No apology can make up for this!

The takeaways here are simple:
  1. A customer centric mindset when creating internal policies 
  2. Determine the impact policies and processes have on customer experience 
  3. Review often, and revise as needed 
  4. Empower front-line staff to make real-time decisions 
  5. Encourage employees to advocate on behalf of the customer
In this matter, the words of Kerry Stokes ring true. "The most important adage and the only adage is, the customer comes first, whatever the business, the customer comes first."


Currently the Director, Contact Center and Customer Service at Framework Homeownership, I have over 15 years of progressive call center leadership and experience in the public, private and government sectors.

I have led or consulted contact centers of various sizes across numerous industries and environments including sales, BPO, and SaaS to name a few. Additionally, I’ve implemented new technology and products, while maintaining award-winning contact centers.

Connect with me on
 LinkedIn and Twitter.


#CustServ #QOTD


Wednesday, April 5, 2017

How to listen to your agents and incorporate them in the decision making process (without letting the inmates run the asylum!)

This post originally appeared on Customer Experience Report



Not a day goes by that employees don’t ask themselves, “Why are we doing this?” While many consider it insulting, I take a different approach. Rather than viewing it as a complaint from a disgruntled employee, I recognize it’s a suggestion from an engaged one. In many instances, they may be frustrated due to a perceived lack of involvement in the decision making process.

My time in the Navy taught me that good leadership trains personnel, accepts feedback, and incorporates their suggestions when feasible. This has served me well over the years and has led to many innovations and improvements along the way. True leadership defines a mission, motivates the team to achieve its goals and communicates effectively. A large part of this involves listening to your direct reports. These are great ways to solicit feedback:
1-on-1
Bi-monthly, I meet with each team member to give them time to speak to me. This time is dedicated to them and they control the agenda. Many great ideas and wonderful feedback is offered by them. It has proven to be one of the best methods of engagement and I think they look forward to it.

Suggestion Box
A suggestion box is a simple, easy way of soliciting feedback, garnering ideas, and gauging the tone of your team. Submissions can be anonymous if necessary.

Focus Group
For many years, I met with a team dubbed “Einstein”, whose sole purpose was to review how we operated, and seek ways to improve current processes. This consisted of members from various teams, managers, leads, and frontline staff.

Involvement
When feedback is given, allow the employee to work with you. It gives them a sense of accomplishment to see their idea go form thought to practice. Also, it provides you with an ally. If they are invested, they can rally their fellow team members to buy in to project as well. It is very important to give proper credit. Not only do I involve team members, I let them take the lead at any presentations and constantly credit them with having the idea.

The above has worked for me very well. However, there are times when feedback and suggestions cannot be implemented. In that case, I propose collecting those ideas and revisiting them when the time is right. In my case, I have a spreadsheet titled ‘Brainstorm’. Periodically, I review it to determine if ideas can be researched and/or implemented, making certain to include the person who offered the suggestion.
Lastly, I am a firm proponent of top down refinement. I was first introduced to this concept of problem solving when I was served in the Navy. In simplest terms, it involves a high level project that is passed through the organizational structure from the top, to the lowest level. Each level provides feedback and input. All of this is then passed back up the chain.
This does several things. Primarily, it seeks input from everyone. Every opinion is valued which fosters inclusiveness and communication. Also, each level of the organization is aware of what is going on. No one is left in the dark, nor is anyone excluded. Information flows freely and everyone is made to feel part of the process.
As you can see, if given proper venues, employee suggestions can be a great change management tool. You never know what great idea is being withheld for lack of opportunity. Until you make an effort to find out, you will remain oblivious to the talent you are ignoring.


Currently the Director, Contact Center and Customer Service at Framework Homeownership, I have over 15 years of progressive call center leadership and experience in the public, private and government sectors.

I have led or consulted contact centers of various sizes across numerous industries and environments including sales, BPO, and SaaS to name a few. Additionally, I’ve implemented new technology and products, while maintaining award-winning contact centers.

Connect with me on
 LinkedIn and Twitter.

#CustServ #QOTD