Wednesday, August 26, 2015

Do Not Lose Customers By Becoming Irrelevant

Congratulations! Your firm was selected. You have a new customer. At the pace of change, how long will you stay relevant? What do you need to do to remain a trusted supplier to build their future with?

Tony Zambito explains the importance of Staying Relevant In An Era Of Disruption And Elusive Customer Loyalty

In his thought provoking post, Zambito suggests to engage right now with your customers about their future and to participate to disruption. That's how you stay relevant.

As I read the article, my mind was branching out wondering about our C suite reach, if we are talking enough future or are too focused on the present, what opportunities are we missing... I very much enjoyed one insightful statement in the article:

"(Customer) Loyalty is tied to the ability to accomplish and fulfill (Customer) goals." 

Discover other profound reflections and a captivating TED talk by following the above link.

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